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How to write a podcast summary

One of the important things you have to do before publishing your new episode is to give it a title and a powerful summary or description.

What makes a good podcast summary?

  • Explain to your listeners what they can expect if they listen to your podcast.
  • The first impact a user will see is the title. The second impact is the description. If you haven’t managed to convince the listener with the title, you will have to do it with the description.
  • You must be very critical. Reading the summary, would you watch the podcast? Put yourself in your listener’s shoes.
  • It must be easy to search in order to get more visitors.

How should the podcast summary look like?

  • A user has access to a lot of information in a short time. If the text is too long, he will get tired of it and look for another podcast. The name itself says it, su-mma-ry.
  • You should attack all the main and most interesting topics, with a minimum of 2 and a maximum of 6.
  • People tend to scan, so the important information and the conclusion should be highlighted as soon as possible.
  • If there is a launch, a big news or an interviewee, you should introduce it.
  • Don’t forget an appropriate call to action that prompts the user to listen to it.
  • As with the title, the content of the summary will rank both in global search engines such as Google and in the search engines of Podcast platforms such as Spotify and Apple.

How can AI powered tools help me?

There are manual tasks that can be increasingly automated such as transcribing your podcast, getting a great title or a coherent summary.

Tools like Amplipod will save you time, improve the visibility of your podcast by automatically and consistently adding keywords to your podcast, improve accessibility to listeners and improve your productivity.

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Keywords

Podcast keywords: boost your virality with AI

One of the most important SEO factors is ranking for keywords. Your podcast, like an article or a store, has content that can be positioned. Google displays your podcast episodes and they can be played directly in the search results.

Nowadays, there are many podcasts on many topics, sectors and languages and it is necessary to differentiate them in order to overcome our competitors. The role of AI in optimizing your podcast is key to success.

Increasingly, people are using podcasts to learn. In fact more than 50% of podcast listeners in the UK were more likely to listen to podcasts to learn something, according to research by the Reuters Institute. It happens in a similar way in the United States, where learning things is one of the reasons to listen to podcasts.

What is the importance of keywords and SEO in a podcast?

Alternative methods of promotion such as advertisements are becoming increasingly expensive and unaffordable for many podcasters. Search engine optimization known as SEO allows you to increase the visibility of your podcast in an organic way, reaching more listeners.

When we optimize the SEO of your podcast, we are increasing the chances of appearing in Google, Spotify or any platform with a search engine. This results in more traffic and therefore reaching a larger audience.

Performing this task manually requires a Marketing Agency or some previous knowledge. However, AI allows us to analyze the entire podcast and generate the most relevant keywords.

How AI can optimize your podcast SEO

AI powered tools such as Amplipod allows you to analyze all the content of the podcast and transcribe it. Once done as accurately as possible, it will extract the keywords from it to boost your seo positioning in the rest of the fields such as the title and summary.

Amplipod allows you to identify the most relevant keywords and will show them to you so that you can copy or download them.

Amplipod tip: before recording the podcast, do some research on the keywords of the topics you are going to cover and make sure they are mentioned in the podcast.

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Tweets

How to create a tweet post about the new episode of your podcast?

Who would have thought that Twitter would have a second life. Elon Musk is determined to make a macro social network because in spite of all the ups and downs the platform has had in 2023, Twitter or X is still one of the most popular social networks.

With the switch from Twitter to X, about 32 million users left the platform.

We are in 2023, is Twitter or X still popular for users?

The data speaks for itself. It may not seem like it, but X or Twitter are on everyone’s lips:

  • In 2023, Twitter has 528 million monetizable monthly active users.
  • It is expected to reach 652 million in 2028.
  • Users between 25 and 34 account for 38.5% of Twitter.
  • Twitter is the 14th most popular social networking platform.
  • By gender, it is very balanced: 56.4% men and 43.6% women.

Why are people still using Twitter in 2023?

  • Almost half of users, 48%, expect to receive news. Does your podcast have content that is highly relevant to a particular industry?
  • About 48% go to Twitter for entertainment. If your podcast is based on entertainment, you’re in luck.
  • 34% of users are looking to keep in touch with friends and family. If a user recommends your podcast, it will be seen by their immediate circle.
  • In addition, 33% of users do it to follow brands or companies. Your podcast is a great brand, make a space in their lives and they will open Twitter just to listen to you.

*All the data has been extracted in a very interesting report by Search Logistics.

Why are people still using Twitter in 2023?

  • Posting organic content frequently after each release of your podcast will help you build a stable audience on X or Twitter.
  • You will expand your reach since it is one of the most used social networks in the world.
  • You will have a more direct way to share links to your episodes with listeners and you will be able to build a stronger community.
  • Twitter was very successful in the beginning because of the speed at which information is transmitted. And it is still the king in that, no other platform in the world can match it.
  • It only allows us 280 characters. Time to create content is relatively low.
  • Considering the above data, it can be another way of monetization.

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LinkedIn

How to create a linkedin post about the new episode of your podcast?

If part of your audience is on LinkedIn or you have a wide network that may be interested in your new podcast episode, it will be key that you make a great post on this social network.

Top podcasters have one main channel of communication with their followers and then they have multiple secondary channels such as blog posts, newsletters, tweets or linkedin posts.

The main objective is to reach the largest possible audience. One channel may concentrate the largest percentage of your audience but channels like Linkedin with a smaller percentage are often much more loyal to your podcast.

What are the advantages of using an AI to write the content of my Linkedin post?

  • AI generated posts will allow you to improve the quality of your posts by taking into account the algorithm of the social network and the keys to its positioning.
  • When you do it manually, you have to think about the content you want to publish, the tone or the length. This wastes a lot of time. With a specialized AI you will be able to shorten the time since it will be much faster and easier.
  • We avoid human errors derived from writing since the AI writes the text and revises it again to avoid these technical errors.

60 minutes for free every month.

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Newsletter

Why you should use a newsletter to market your podcasts

It’s so important to create a very interesting podcast and promote it correctly. Are you having difficulty growing? One of the main ways is through a newsletter.

We might think that Social Media has a greater reach than email. But it doesn’t. The effectiveness is much higher with email, why? Read on, we’ll tell you all about it.

Why is it so important to publish an episode of my podcast on my blog?

Top podcast creators have a lot of bullets. They usually have a primary channel of communication with their audience and secondary methods integrated with an onmicanal message to grow their brand and podcast.

How to create a newsletter for my Podcast?

It may seem difficult at first because you have not mastered it, but it is relatively easy to create an email every time you launch a new episode. How to start doing it?

How to use AI to transcribe your podcast?

By the most important key metrics

  • Email is the preferred channel for users to view promotions with 60% compared to 20% for Social Media.
  • The conversion rate in email is 6.05% and in Social Media is 1.9%.
  • As soon as they wake up, 58% of users check their emails compared to 14% who open their social networks.
  • Even for shopping: 60% of consumers want to receive offers in their email compared to 20% on social media. If we have this data for something as important as shopping, it’s better for listening to your podcast.

By demographic metrics

  • From 15 to 44 years old the use of email and Social Media is very widespread.
  • But this is not the case for people aged 45 to 64 years old where 90.5% of users do have email and 64% also have Social Media.
  • If the age is over 65, 85.5% have email but only 37% have Social Media.

*Data compiled from an interesting study conducted by Optinmonster.

To grow more, set challenges

Set a goal to grow: reach X subscribers, increase them by 50%, double them… The goal must be properly defined, with intermediate milestones and an end date for achievement.

How Amplipod can help you?

Thanks to the powerful tool Amplipod powered by AI, you will be able to create newsletters with just one click as this platform will identify the main topics and make a very attractive summary that your audience will receive.

If you are ready to grow, Amplipod is your best ally. You will be able to eliminate the manual work required to write your newsletter with each episode and dedicate it to your podcast.

60 minutes for free every month.

No credit card required.

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Blog Post

How your podcast matches very well with a blog post

When you publish a new episode of your podcast, you probably promote it on your social networks and advertise it.

With these strategies you are the one distributing your podcast, but what if your audience could find your content themselves?

How should I structure the episode in the blog?

On average, a podcast lasts between 25 and 60 minutes. In all that time there are many topics, content to be covered, advice, experiences, experiences or just talk. Most successful podcasts have a defined structure where the key is improvisation. Learn from the best, if they do it for a reason!

We must define very well the different sections and the different topics that are covered in the episode and then add those fragments to the blog posts.

What do I need to transcribe my podcast?

Normally the work would have to be done by hand transcribing point by point the podcast from audio to text. However, we are in the age of Artificial Intelligence and together with platforms such as Amplipod, they will allow you to transcribe all the content in a very precise way, without human errors, saving costs and with much more immediate time periods.

All you have to do is upload your podcast and Amplipod will take care of the rest so you can spend your valuable time where you are best.

How to make a transcript into a blog post?

There are advanced tools that perform both transcription and division into different topics so that you can create different articles. Platforms like Amplipod help you in this hard task with a simple click.

60 minutes for free every month.

No credit card required.

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Titles

Podcast naming: how to write the episode title

Finding the perfect name to describe your new episode is not easy.

You’ve already done the most complicated work: preparing the content of the podcast, recording it, editing it and publishing it.

How do you title it? This is a very important part as it will mark the success or failure of the podcast, since together with the image, it is the first thing your audience will see.

What would the ideal title be?

  • The title should be brief: ideally, the title should not contain more than 10 words. The reasons are that it is easier to visualize and depending on the platform or device where we are, it can be cut short.
  • The content of the headline should be of value to the user, describing what the new episode is about.
  • The keywords take a great relevance since it will allow positioning your podcast on the platforms and Google. You must avoid using keywords without consistency, otherwise you will receive a penalty.
  • You cannot use elements or characters that will not appear in your podcast. For example, put in the description or in tags famous people who do not participate.
  • To visually generate an order, you can put the episode number at the end of the title. It is usually written as #10.
  • A big mistake is to put the name of the podcast in the title. It does not give value and it takes space.

Is there a tool that can help me?

AI podcast tools will help you  in this challenging task by giving you many ideas with results that have already passed several content and positioning filters.

Amplipod is your best ally to create attractive, descriptive and persuasive titles so important for the success of your podcast. It will give you up to 10 alternatives for you to choose the ideal one!

60 minutes for free every month.

No credit card required.

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Summary

How to write a podcast summary?

One of the important things you have to do before publishing your new episode is to give it a title and a powerful summary or description.

How should the podcast summary look like?

  • A user has access to a lot of information in a short time. If the text is too long, he will get tired of it and look for another podcast. The name itself says it, su-mma-ry.
  • You should attack all the main and most interesting topics, with a minimum of 2 and a maximum of 6.
  • People tend to scan, so the important information and the conclusion should be highlighted as soon as possible.
  • If there is a launch, a big news or an interviewee, you should introduce it.
  • Don’t forget to include a call to action that encourages the user to listen.
  • As with the title, the content of the summary will rank both in global search engines such as Google and in the search engines of Podcast platforms such as Spotify and Apple.

How should the podcast summary look like?

There are manual tasks that can be increasingly automated such as transcribing your podcast, getting a great title or a coherent summary.

Tools like Amplipod will save you time, improve the visibility of your podcast by automatically and consistently adding keywords to your podcast, improve accessibility to listeners and improve your productivity.

60 minutes for free every month.

No credit card required.

Try it out now

Transcription

Using AI to transcribe your podcast

The world of podcasting is growing by leaps and bounds and AI technology is having a huge impact on the way it is created, edited, distributed and consumed.

Regardless of whether you are an experienced podcaster or you have just created one, combining your podcast with AI will make you grow exponentially.

Today you will learn about the tool that will change the way you create your podcasts.

Why should I use an AI tool to transcribe my podcast?

  • How much is your time worth? With an AI tool like Amplipod, you’ll go from several hours transcribing your podcast to minutes.
  • It elevates your production and allows you to be more efficient.
  • Content is much more accessible, reaching a wider audience including people with hearing or visual impairments.
  • Allows you to create your new episode titles almost immediately. Thanks to Amplipod powered by AI it will give you 10 alternatives boosting relevance, positioning and content.
  • Get a summary that explains the highlights of your new episode.
  • Promote your podcast through blog articles increasing the chances of viewing.
  • Create a newsletter to notify your audience of the new release. A newsletter has much more potential and conversion than social media and allows you to reach where social media does not.
 

Amplipod tip: Google has been automatically transcribing podcasts in full since 2019, why not make it easy for you?

60 minutes for free every month.

No credit card required.

Try it out now