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One of the most important SEO factors is ranking for keywords. Your podcast, like an article or a store, has content that can be positioned. Google displays your podcast episodes and they can be played directly in the search results.
Nowadays, there are many podcasts on many topics, sectors and languages and it is necessary to differentiate them in order to overcome our competitors. The role of AI in optimizing your podcast is key to success.
Increasingly, people are using podcasts to learn. In fact more than 50% of podcast listeners in the UK were more likely to listen to podcasts to learn something, according to research by the Reuters Institute. It happens in a similar way in the United States, where learning things is one of the reasons to listen to podcasts.
Alternative methods of promotion such as advertisements are becoming increasingly expensive and unaffordable for many podcasters. Search engine optimization known as SEO allows you to increase the visibility of your podcast in an organic way, reaching more listeners.
When we optimize the SEO of your podcast, we are increasing the chances of appearing in Google, Spotify or any platform with a search engine. This results in more traffic and therefore reaching a larger audience.
Performing this task manually requires a Marketing Agency or some previous knowledge. However, AI allows us to analyze the entire podcast and generate the most relevant keywords.
AI powered tools such as Amplipod allows you to analyze all the content of the podcast and transcribe it. Once done as accurately as possible, it will extract the keywords from it to boost your seo positioning in the rest of the fields such as the title and summary.
Amplipod allows you to identify the most relevant keywords and will show them to you so that you can copy or download them.
Amplipod tip: before recording the podcast, do some research on the keywords of the topics you are going to cover and make sure they are mentioned in the podcast.
Who would have thought that Twitter would have a second life. Elon Musk is determined to make a macro social network because in spite of all the ups and downs the platform has had in 2023, Twitter or X is still one of the most popular social networks.
With the switch from Twitter to X, about 32 million users left the platform.
The data speaks for itself. It may not seem like it, but X or Twitter are on everyone’s lips:
*All the data has been extracted in a very interesting report by Search Logistics.
If part of your audience is on LinkedIn or you have a wide network that may be interested in your new podcast episode, it will be key that you make a great post on this social network.
Top podcasters have one main channel of communication with their followers and then they have multiple secondary channels such as blog posts, newsletters, tweets or linkedin posts.
The main objective is to reach the largest possible audience. One channel may concentrate the largest percentage of your audience but channels like Linkedin with a smaller percentage are often much more loyal to your podcast.
It’s so important to create a very interesting podcast and promote it correctly. Are you having difficulty growing? One of the main ways is through a newsletter.
We might think that Social Media has a greater reach than email. But it doesn’t. The effectiveness is much higher with email, why? Read on, we’ll tell you all about it.
Top podcast creators have a lot of bullets. They usually have a primary channel of communication with their audience and secondary methods integrated with an onmicanal message to grow their brand and podcast.
It may seem difficult at first because you have not mastered it, but it is relatively easy to create an email every time you launch a new episode. How to start doing it?
*Data compiled from an interesting study conducted by Optinmonster.
Set a goal to grow: reach X subscribers, increase them by 50%, double them… The goal must be properly defined, with intermediate milestones and an end date for achievement.
Thanks to the powerful tool Amplipod powered by AI, you will be able to create newsletters with just one click as this platform will identify the main topics and make a very attractive summary that your audience will receive.
If you are ready to grow, Amplipod is your best ally. You will be able to eliminate the manual work required to write your newsletter with each episode and dedicate it to your podcast.
When you publish a new episode of your podcast, you probably promote it on your social networks and advertise it.
With these strategies you are the one distributing your podcast, but what if your audience could find your content themselves?
On average, a podcast lasts between 25 and 60 minutes. In all that time there are many topics, content to be covered, advice, experiences, experiences or just talk. Most successful podcasts have a defined structure where the key is improvisation. Learn from the best, if they do it for a reason!
We must define very well the different sections and the different topics that are covered in the episode and then add those fragments to the blog posts.
Normally the work would have to be done by hand transcribing point by point the podcast from audio to text. However, we are in the age of Artificial Intelligence and together with platforms such as Amplipod, they will allow you to transcribe all the content in a very precise way, without human errors, saving costs and with much more immediate time periods.
All you have to do is upload your podcast and Amplipod will take care of the rest so you can spend your valuable time where you are best.
There are advanced tools that perform both transcription and division into different topics so that you can create different articles. Platforms like Amplipod help you in this hard task with a simple click.
Finding the perfect name to describe your new episode is not easy.
You’ve already done the most complicated work: preparing the content of the podcast, recording it, editing it and publishing it.
How do you title it? This is a very important part as it will mark the success or failure of the podcast, since together with the image, it is the first thing your audience will see.
AI podcast tools will help you in this challenging task by giving you many ideas with results that have already passed several content and positioning filters.
Amplipod is your best ally to create attractive, descriptive and persuasive titles so important for the success of your podcast. It will give you up to 10 alternatives for you to choose the ideal one!
One of the important things you have to do before publishing your new episode is to give it a title and a powerful summary or description.
There are manual tasks that can be increasingly automated such as transcribing your podcast, getting a great title or a coherent summary.
Tools like Amplipod will save you time, improve the visibility of your podcast by automatically and consistently adding keywords to your podcast, improve accessibility to listeners and improve your productivity.
The world of podcasting is growing by leaps and bounds and AI technology is having a huge impact on the way it is created, edited, distributed and consumed.
Regardless of whether you are an experienced podcaster or you have just created one, combining your podcast with AI will make you grow exponentially.
Today you will learn about the tool that will change the way you create your podcasts.
Amplipod tip: Google has been automatically transcribing podcasts in full since 2019, why not make it easy for you?
